Bottling the romance of Jermyn Street, we have reintroduced the 71/72 Eau de Parfum in collaboration with perfumers, Floris. Named after our flagship location, this woody and aromatic fragrance has been created to evoke the emotion of a first visit to the 193 Turnbull & Asser store.71/72 opens with a crisp, aromatic lift of juniper paired with clean citrus notes of mandarin and bergamot. This resonates with heady florals of jasmine and lavender alongside earthier notes of orris and oud. The woods and spice develop throughout, maturing with warm sensual tones, denoting the elegance of the rich wood furniture of both the Floris and Turnbull & Asser store interiors.